Thanksgiving and Christmas is right around the corner. That means people are looking for bargains. One of the ways you can boost your profits, and make up for lost sales, is by advertising with flyers. Here are a few great ideas to help you get started.
Advertise flyers in the Sunday newspapers
One of the best ways of attracting busy shoppers during the holiday season is through the newspaper. That is when people start sorting through advertisements to see which stores are having “Black Friday” sales the day after Thanksgiving. Newspapers have great deals for this type of advertising. When you advertise in large quantities, they will often help you with the design process- free of charge!
You can find the ad rates by searching your local newspapers website. In addition, most newspapers will have special discounts if you distribute your flyers on any other day except Sunday. Even though people recommend advertising on Sundays, you can actually get better response rates on Thursdays or Fridays during the holidays because your not competing with a huge stack of other advertisers.
Advertise your flyers door-to-door
Another option is having an advertising service deliver your flyers door-to-door. This method of flyer distribution is effective because there are very few competitors that use this medium of advertising. Spend a little time researching and you can find a flyer distribution service for as little as $50 per thousand flyers. Take advantage of these low distribution prices and deliver 20,000 flyers at a time.
Advertise ahead of your competition
Businesses start advertising their Christmas products the day before Thanksgiving and sometimes the day after. You can beat your competition to the punch by advertising a few days or maybe even a week ahead of everyone else. That way people view your flyers message first!
Advertising in a week economy is difficult. However, even with the current financial crisis on Wall Street, you can find ways to boost your revenue during the holidays- advertising with flyers is just one of them.